Field Marketing Manager
Andrew Lodwig
Field marketer. Systems builder. Working at the seam where events become revenue.
I plan and execute in-person events for engineering leaders — VPs of Engineering, CTOs, Directors — at mid-market companies. I own the full lifecycle: audience strategy, outbound sequencing, logistics, day-of execution, and post-event pipeline. Then I build the systems that make all of it repeatable.
See the WorkEvents
I fill rooms with the right people.
In-person events for engineering leaders — planned, promoted, and executed end to end.
T3 Live SF
San Francisco, CA · March 2026
Live panel — 5 engineering leaders + CTO moderator
5
Panelists
Future of Eng Leadership
Theme
T3 Live SV
Mountain View, CA · March 2026
Live panel — 5 engineering leaders + external moderator
157
RSVPs
47
Attendees
5
Panelists
T3 Live NYC
New York, NY · May 2026
Live panel — engineering leaders + CTO moderator
Completed
Status
NeurIPS
International · 2025
Conference activation — Human Data vertical
ACUMA Annual
Industry conference — credit unions & fintech
Homebot Connect
Company event
Projects
Then I build the systems.
Automations and infrastructure that make marketing operations repeatable.
Event Pacing Bot
Automated daily RSVP tracking that pulls live registration data from Luma, calculates pacing against goal curves, writes to Google Sheets, and posts a Slack summary. Runs autonomously on GitHub Actions every weekday morning.
~15 min/day
Time saved
Mon–Fri 7am PT
Schedule
$0
Cost
Attendee Sheet Sync
Pulls approved guest data from Luma event pages and syncs to a Google Sheet with email-based deduplication. Preserves manually-entered columns (Role, Status, Notes) while keeping registration data current. Replaced a token-heavy AI tool with a zero-cost standalone script.
2x daily
Runs
Idempotent
Design
$0
Cost
Outbound Enrollment System
Designed and operate a 40-inbox, 8-group outbound infrastructure for event and podcast outreach. Batch pair enrollment method, capacity planning framework, and group allocation system that sequences thousands of contacts per quarter without deliverability issues.
40
Inboxes
8
Groups
625/day max
Throughput
Content
Stories that drive pipeline.
Content operations — not just creating content, but building the systems that produce it at scale.
Homebot
Customer Stories
Prospected for, wrote, and produced customer stories from scratch — finding the story, getting the customer to tell it, and turning it into a sales asset. Content marketing built from the ground up.
Revelo
Tech Teams Today Podcast
Built the pipeline engine that fuels the T3 podcast: the outbound system that recruits guests, the enrollment infrastructure, and the operational layer that sustains ~1 recording per week. The podcast is a content machine. I built the machine that feeds it.
About
Andrew Lodwig
I'm a field marketing manager at Revelo, where I plan and run in-person events for engineering leaders across the US. Our flagship format — Tech Teams Today Live — puts five VPs of Engineering on stage in front of 60–100 of their peers for a moderated panel on how they build and scale engineering teams.
Before Revelo, I was at Homebot, a fintech startup in Denver, where I ran customer events, wrote customer stories, and learned that the operational systems behind marketing matter as much as the creative work. That's where I started building: first in spreadsheets, then with automation tools, and eventually in production code.
I think about marketing the way an engineer thinks about infrastructure. Every event I run generates data. Every process I repeat is a candidate for automation. The portfolio you're looking at is proof of that — not just the events, but the systems I built to make them repeatable.
Experience
2024 – Present
Field Marketing Manager
Revelo
T3 Live events, podcast pipeline, outbound infrastructure
2021 – 2024
Marketing Manager
Homebot
Customer stories, field events, content marketing
Trajectory
Where I'm Headed
I started in field marketing. Running events taught me that the operational systems behind them matter more than any single event. So I started building those systems — first with spreadsheets, then with AI tools, then with production code. I'm heading toward Revenue Operations because that's where systems thinking meets the full revenue lifecycle.